Turning Purpose into Strategy and Vision into
Reality.
From Service to Strategy: My Journey So Far
I’m Justin Waite, a marketing strategist and creative leader passionate about helping brands grow with purpose. With 20+ years of experience and a heart shaped by service through foster care and adoption, I bring strategy, creativity, and conviction to every project — building brands and campaigns that make a lasting impact.
Curious about the journey behind the work?
Purpose-Driven, Portfolio-Proven
Ridge Crest Conference Center
BTU Analytics
Oils by Mom
Polaris Principles
Rider Graphix
Vet Save
Solace New York
Thrive with Crystal
South Country Brewing
Trusted Voices From Clients and Colleagues
It is rare to work under someone who is as talented a mentor as Justin. I had the privilege of working under Justin last summer as his design intern and in that time, I have known Justin to be a pragmatic leader who helped me understand how to tackle the tasks I needed to accomplish each day. I found this to be incredibly valuable in working with him, as it allows those who work with him to know exactly what he expects of them. In addition, I know that he will sit down and take the time to figure out a problem with me rather than to leave me behind. He is an hard worker and value creator in the truest sense. All of his feedback on my work helped me become a better marketing professional as it was always fair, specific, and relevant, even if it was something that was hard to hear (or for him to say).
I have no hesitation in recommending Justin and know that he will always give of his best in any endeavor.

John DoeGrowth Operations Architect
Justin is a colleague of mine and we share the same passion for Web Design and Photography. What stands out about Justin above all is his customer-focus and building user experiences that bring measurable value to every project he focuses on. He’s a true web strategist who knows by-heart how to achieve results that win users over the competition. I treasure every collaboration with Justin, he has high expectations, he is very knowledgeable in every aspect of the Marketing journey and he’s eager to explain if you’re willing to listen.

Krzysztof WalderSr. Digital Producer
I worked in the Marketing Department at Cherwell with Justin. His artistic and graphic design talent is top notch. Justin is easy to work along side with. He is a professional whose in-depth knowledge is evident in his web design and creativity. He has an amazing eye for design and detail, which is clearly seen in his attention-grabbing photography.

Tiffany WierengaRenewal Account Manager for Ivanti
I have had the pleasure of working with Justin on multiple projects. Justin is a very talented, creative professional guy. Always on time and able to meet deadlines. He took excellent notes of our conversations and translated our ideas into workable assets. Overall a great person to work with in web development and creative services.

Shane BlandfordCEO of Orange Collar Media
I’ve had the pleasure of knowing and working with Justin for a very long time. As a teammate, Justin was very easy to work with. We quickly became friends and I was able to witness his creativity and incredible attention to detail first hand. Justin was excellent at both web and print and obviously was a master with his tools. As a software engineer, it was such a rare occurrence to have such an asset to both create incredible designs as well as also help implement them.
Since then we have remained friends and I’ve recommended clients to him because I know what high quality he produces and how reliable he is. Personally, I’ve worked with many designers over the years and generally, they are good at maybe one or two things so it requires us to have multiple people. Justin is excellent at them all. I can probably go on but I think his work speaks for itself.

Joseph GutierrezLead Software Engineer at CVS Health
The Journey of Collaboration and Growth
A selection of brands I’ve had the opportunity to work with.
